1) Emotional State: the background of this poster is warm colour (yellow), and the colour of squid is dark in colour, thus the background colour can protrude the squid.
2) Segmenting Principle: the information are segmented into different small paragraphs, thus readers can easily read through all the information.
3) Multimedia Principle: image and words are presented together instead of words alone.
4) Coherence Principle: all the images are related to the topic, extra image was not presented in this poster.
5) Redundancy Principle: redundant captions were not presented in narrated animation.
2) Spatial contiguity: Position critical term (the eye) next to the image.
3) Signaling Principle: Key words are highlighted in red colour.
4) Multimedia Principle: Words are images are presented together.
The reason why I changed my choice is because I have referred to Mayer's principles and emotional states this time. Before attending this course, I was paid less attention to powerpoint creation. I just thought that pasting image (whatever image) next to the paragraph, readers will feel more comfortable to read. But after attending this course, I learnt reader's emotional states when they read my powerpoint slide.
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